American Advertising Federation
AAF
Greenville

Social Media Coordinator

If you’re looking for a career with an award-winning agency, are enthusiastic and passionate, have social media experience, and get excited about helping clients reach their goals, then VantagePoint Marketing might be a great fit for you.

VantagePoint Marketing is a well-established marketing and ad agency that helps guide a range of B2B companies in their marketing journeys. A few things about us:

  • Our services include integrated marketing, advertising, branding, digital, and public relations offerings
  • Our work has won awards locally, regionally and nationally
  • We offer a great work environment, friendly co-workers, and an intentionally positive culture
  • We have approximately 15 B2B clients from across the country
  • We’ve been recognized as a 6-time Best Place to Work in South Carolina and a 10-time BMA Carolinas Agency of the Year
  • We grade ourselves annually through a Net Promoter Score survey; our current NPS score is 86

VantagePoint has a robust compensation package, which includes:

  • Full medical and dental benefits
  • PTO and personal days
  • Life insurance and short- and long-term disability insurance
  • A 401k program
  • A range of holidays, summer half days, and other time off
  • A flexible hybrid employment model, including work from home or at the office

To apply for this position, please complete all of the following steps:

  • Send a cover letter and a resume to tcruver@vantagep.com
  • In the cover letter, please highlight any relevant experience
  • Please include your salary requirements

Position Description:  The Social Media Coordinator is responsible for several key areas, including:

  • Writing social media content based on editorial calendars and offering suggestions for relevant visual elements. Must develop an understanding of each client’s products or services as well as brand voice and persona and articulate messaging that resonates with the target audiences.
  • Posting daily on social media for multiple clients across multiple channels, understanding clients’ brand voice and needs
  • Monitoring social media channels and engaging with audiences as needed
  • Providing periodic performance reporting to clients utilizing native tools and/or third-party social media management tools
  • Working closely with other members of the PR team to develop and adjust ongoing communication strategy in response to trends, industry conversations, social media performance or other criteria
  • Launching and monitoring paid social media campaigns, recommending adjustments as needed to ensure appropriate performance
  • Researching and staying abreast of social media trends and best practices within the B2B space
  • Supporting PR team as needed in drafting written materials for blogs, articles, emails or other communications

Required Education or Experience:

  • At least one year of social media experience or equivalent education
  • Bachelor’s degree in public relations, English, journalism, or communications preferred
  • Agency and B2B experience is a plus

Required Competencies:

  • Proficient in social media platforms for business, including LinkedIn, Facebook, Twitter, Instagram and YouTube
  • Strong written communication skills
  • Organized, detail-oriented
  • Experience, education or interest in graphic design (preferred)
  • Proactive and responsive in communications and actions
  • Strong sense of personal accountability, taking ownership of all projects
  • Sense of urgency
  • Ability to manage all situations with professionalism, competence and confidentiality

Reporting Responsibilities:  Reports to the Public Relations Manager

To learn more about our agency, visit our digital properties:

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